How can we gain a more comprehensive understanding of user needs and experiences? Our brilliant colleague, Natalie Shortt from our Bristol team, is tackling this question head-on! She’ll be presenting a poster at EHF 2025 that delves into a study exploring the integration of physiological response-tracking (like facial expressions and blood pressure) within human factors research. This research has the potential to revolutionize how we design and develop products, leading to more intuitive and user-friendly solutions.  

Join her in Burton upon Trent and ask about the ways our design and product development teams in the UK and US can support your projects. Kindly contact us to schedule a meetingusing this form.